Search Engine Marketing In Garland

A Growing Suburban Market

Garland is a major suburb of Dallas, Texas and has over 200,000 residents. Garland did not become a major city until the 1940's when companies like Craddock Food Company and several major aircraft plans moved into the area and by 1950 the city had over 10,000 residents. After the war, Garland saw a period of population boom as, much like other major American cities, Dallas residents started to move in to the suburbs and by 1960 the city's population more than doubled. The city's population continued to double every decade into the 1980's when Garland's population reached 100,000 residents.

Garland is home to many famous Americans such as Mike Judge, creator of King of the Hill and Beavis and Butthead, LeAnn Rimes, and the infamous David Koresh. Local software developer 3D Realms created many popular video games like Duke Nukem and Max Payne.

The local economy is very diverse with many different economic sectors such as aerospace, defense, trucking, food production, and light manufacturing. Some of the major companies operating in Garland include General Dynamics, Northrop Grumman, International/SST Truck, Kraft Foods, Sears, and Sherwin Williams. Garland's unemployment rate in on the decline while the city's total labor force is steadily growing and numbers and impressive 125,292 workers.

Garland has many incentives for local businesses such as tax abatements, the Triple Freeport, demand discounts, and economic development grants. Tax abatements are available for value added equipment purchases and inventories. Garland allows up to 150% tax abatements for up to 10 years for qualified purchases. The Triple Freeport allows companies in Garland to differ taxes on inventory until the goods are shipped for sale. The city offers economic development grants for projects, approved on a case by case basis, that rehabilitate infrastructure on vacant or underused properties. The city will also waive fees on projects and improvements that will have a desirable economic impact on the city.

SOHO Prospecting provides Garland Marketing Services for Small Companies as well as large corporations. We evaluate your target market in Garland for an Internet Marketing Promotion and Advertising plan created specific for your needs.

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Garland Info

• Population: 215,768
• Area: 32 sq. miles
• Median Family Income: $53,545
• Median Age: 32 Years
• Per Capita Income: $20,000

Garland is well connected to the Dallas- Fort Worth metropolitan area. Interstate highways I-30 and I-365 along with the President George Bush Turnpike allow Garland residents to enjoy relatively short commutes. Light rail options via Dallas Area Rapid Transit further expand the travel options for local residents. Strong connections to the Dallas-Fort Worth metro area is a key component for the Garland economy for many reasons.

Dallas is the financial capitol of the Texas and Oklahoma oil trade. Banking and Insurance are large factors in the Dallas economy, but other sectors have begun to develop. Central Dallas is equipped with over 100 miles of fiber optic cable and the economy of Dallas is now largely powered by the telecommunications industry. Boasting such companies as AT&T, Ericsson, MCI, Southwestern Bell, and Nortel Networks; Dallas employs more than 40,000 telecommunications employees. Dallas is often referred to as “ Texas’s Silicon Valley” and although the economy was hurt by the latest recession, Dallas’ economy has performed better than its regional counterparts.