The American Riviera

Santa Barbara is a costal city located along Highway 101 and is the county seat of Santa Barbara County. Along with its adjacent communities Carpinteria, Isla Vista, Montecito, and Summerland; the Santa Barbara area has over 200,000 residents. Known for its beautiful Mission Santa Barbara, the city is a popular tourist destination for residents from all over Southern California. Residents enjoy some of the best weather in the world and short commutes that average a low 16 minutes.

 

There are many popular attractions located here. Sterns Wharf and the Harbor draw many visitors that come to enjoy the many small boutique shops and world class restaurants. The Wharf has just installed a small Aquarium that serves as a educational institution for area students and brings in many people from the smaller outlying communities. State Street is the number one area for visitors and residents. Shoppers can find almost any kind of store here from small antique shops to nationally know franchises and department stores. State Street is also known for its impressive array of restaurants ranging from fine Italian to Sushi and Thai food. The Santa Barbara Mission is known as the “Queen of the Missions” and attracts visitors year round who wish to partake in the rich Spanish heritage of the Mission. The city also has many museums including the University Art Museum, Santa Barbara Art Museum, and the Santa Barbara Museum of Natural History.

The local economy is largely based on the service and education industries. Many of the city’s residents own or are employed by sole proprietorships. There are also a great deal of legal firms and title companies located here in the city. The University of California and Santa Barbara City College are two of the top area employers. UCSB also attracts many small research firms and high tech companies to the area that can take advantage of the highly educated population and large supply of college interns. The County of Santa Barbara is another notable area employer that supports many small businesses who enjoy contracts with the county government.

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Santa Barbara Info

• Population: 92,325
• Area: 19 sq. miles
• Median Family Income: $57,880
• Median Age: 35 Years
• Per Capita Income: $26,466

Goleta is a major part of the local economy and housing market. Many of those that work in Santa Barbara live in Goleta due to the slightly less expensive housing market and larger residential areas.

The University of California Santa Barbara and the Santa Barbara Airport are both located in Goleta making the city home to two of the largest and most important institutions in the area. Goleta is also home to many high technology firms including Raytheon and Cisco Systems. There are also a number of aerospace companies that base their business around the Santa Barbara Airport. Many oil companies and oil support companies service the numerous oil platforms located just off the coast, three of which are owned and operated by ExxonMobil.

Shoppers from all around Santa Barbara County come to Goleta to shop at the larger stores that are too big to be accommodated in nearby Santa Barbara. K-Mart, Costco, Sportsmart, and Home Depot are just of the few “big-box” stores that are located at Goleta’s Camino Real Marketplace.