Search Engine Marketing In Shreveport

The Commercial Capital of Louisiana

Due to the devastation of hurricane Katrina, Shreveport is now the second largest city in Louisiana and the commercial center of the area called Ark-La-Tex where Arkansas, Louisiana, and Texas meet. After Standard Oil moved its headquarters to Shreveport in the early 20 th century, the city became the capital of the U.S. oil industry. Today the city is a major metropolis and is a popular gaming site due to the many riverboat casinos that depart from the city. Some of the major local casinos include Boomtown Casino, El Dorado Casino, Horseshoe Casino, and Harrah’s. Shreveport is the second largest tourist destination in Louisiana behind New Orleans and temporarily leads the state in this category until New Orleans fully recovers from the effects of the hurricane. In fact, many businesses and residents of New Orleans have permanently relocated in Shreveport out of fear of future hurricanes that many affect the costal city.

The city is becoming the manufacturing capital of the state. Steelscape will open one of the largest steel plants in North America here in Shreveport in 2006. General Motors has a large plant in the city where local workers produce popular GM vehicles like the Hummer H3, Chevy Colorado, and the GMC Canyon. There is a thriving high technology sector in Shreveport that is growing each year. Companies like Softdisk, a software and internet company, and Apogee Software have provided the base for the establishment of a growing high technology industry. The founders of id Software worked and lived in Shreveport for a number of years. Other large area employers include Barksdale Air Force Base, the State Government, the LSU Health Sciences Center, and Libbey Glass, Inc.

There are also a number of higher educational institutions in Shreveport such as Louisiana State University-Shreveport and the LSU Health Sciences Center. LSU-Shreveport is a public university with over 5,000 students. The University offers many degrees in business, education, liberal arts, and various sciences. LSUS has internet connections in all of the classrooms, well above the national average, and class notes and curriculum is available to students around the clock via the internet. The LSU Health Sciences Center is a major state medical school.

SOHO Prospecting provides Shreveport Marketing Services for Small Companies as well as large corporations. We evaluate your target market in Shreveport for an Internet Marketing Promotion and Advertising plan created specific for your needs.

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Shreveport Info

• Population: 198,675
• Area: 33 sq. miles
• Median Family Income:$37,126
• Median Age: 34 Years
• Per Capita Income: $17,759

Shreveport has a number of transportation options for area residents and businesses covering all mediums; air, ground, and water.

The Shreveport Regional Airport has a number of domestic flight options via many major carriers such as American Eagle, Continental, and Delta. The Shreveport’s airport also serves commercial carriers DHL, Federal Express, and UPS.

Ground transportation includes major highways and rail. Interstate highways I-20, I-49, and I-220 allow commercial goods and residents to travel freely and efficiently with low commute times averaging a low 19 minutes. Rail links to Union Pacific, Kansas City Southern, and Burlington Northern Santa Fe keep Shreveport businesses well connected to the rest of the nation.

The Port of Shreveport-Bossier is a major inland port complete with rail connections and general cargo and liquid wharfs. The Port’s 9 ft depth and 200 ft width is maintained by the Army Corps of Engineers.