Search Engine Marketing In Washington D.C.

The Nations Capital

Washington D.C. is the capital city of the United States and the seat of government for the Federal District of Columbia. In fact, the district is governed by the Washington municipal government effectively making both the same entity. The all three branches of the federal government and the headquarters for most federal agencies are located in Washington D.C. The city is also the headquarters for the World Band, International Monetary Fund, and the Organization of American States. The presence of such institutions has made Washington D.C. a focal point for political movements and demonstrations. The city is also a Mecca for tourists who come to visit the numerous historical landmarks and museums including: the Lincoln and Washington Monuments, the Smithsonian museums, the White House, and the Capital Building.

The Federal Government forms the basis for the local economy. Most of the area's population is employed either by the Federal Government or by one of its contracting companies. Federal agencies such as the Department of Defense and the Food and Drug Administration have attracted major companies to the area who wish to lobby or contract with government agencies. Nonprofit organizations, law and lobbying firms, federal contractors, administrative companies, and catering account for much of the area's employment. The area, due to the permanent federal presence, has, in effect, become recession-proof. The area is also home to many Fortune 500 companies such as: Fannie Mae, Fannie Mac, Nextel, Choice Hotels, and Capital One. Other notable area companies include: MCI Communications, XM Satellite Radio, PBS, and the Discovery Channel.

The city is also home to many of the nation's finest educational institutions. Georgetown, with its excellent law school, Howard University, George Washington University, and American University are all located in Washington D.C. or the outlying areas.

Washington D.C. also has a full complement of professional sporting teams. The Washington Redskins are one of the most historically successful teams in the NFL and are benefiting from a new high tech sports arena. The city has also recently gained a Major League Baseball team the Washington Nationals.

SOHO Prospecting provides Washington D.C Marketing Services for Small Companies as well as large corporations. We evaluate your target market in Washington D.C for an Internet Marketing Promotion and Advertising plan created specific for your needs.

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Washington DC Info

• Population: 582,049
• Area: 61 sq. miles
• Median Family Income: $46,283
• Median Age: 34.6 Years
• Per Capita Income: $28,659

The city of Washington is a stable place for businesses looking for contacts with government agencies and large corporations. The city is always looking to assist small businesses who wish to do business in the city. Employers here can look forward to a stable revenue source, if tied to the federal or local governments, and a well educated workforce.

Almost 40% of the local population has attained bachelor’s degrees and another 21% have graduate or professional degrees. These are some of the highest percentages in the country and with excellent universities, such as Georgetown and George Washington, the city will continue to attract and maintain the best and brightest our nation has to offer.

A large international student population also resides in Washington D.C. as well as many foreign born workers. This international presence in Washington can be used by local businesses to gain international contacts and talent.

Another benefit of living an doing business in Washington is excellent transportation opportunities. With major interstate highways linking Washington to the rest of the East Coast and points beyond, two full service airports, and a impressive metro and public transportation system; Washington has more than its share of transportation options that will add to the convenience and productivity of everyday life.