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President of SOHO Prospecting speaks about Search Optimized Marketing

Dale Dehart, founder and President of SOHO Prospecting, will speak about Search Engine Marketing for Consultants and Individual Professionals at the March IMC SoCal meeting.

During the event that will be held on March 18, Dale will explain the important steps that are taken to develop code and content for a consultant’s Web site. In additional, an attendee’s site will be selected for discussion of Search Optimized Website techniques.

Cutting edge methods of gaining visibility on the Internet will be shown in the meeting. Topics to be focused includes: Search Optimized Marketing, Search Engine Placement Improvement, Benefits of Search Engine Optimization.

Besides SEO, attendees will learn about “How to Market and Promote a Consulting Practice”. Robert Fisher, President of Fisher & Associates will be the other speaker at the meeting will provide a “blueprint” for consultants to create and develop their own marketing plan. He will also present a list of “tried and true” options for actions to take to market and promote a consulting practice.

At the end of the meeting, an open forum will be created for those in attendance to share their marketing strategies and actions.

Time & Location

Place: Ayres Hotel

14400 Hindry Avenue

Hawthorne, CA 90250

405 Fwy & Rosecrans (at exits)


Date: Tuesday, March 18, 2008


  • 4:30pm - 8:30pm
  • 4:30- 5:30 Afternoon Workshop
  • 5:30- 6:00 Networking & Cocktails
  • 6:00- 8:30 Dinner & Evening Session


  • IMC Member early registration through 5pm 3/11/08, $45
  • IMC Member late registration after 5pm 3/11/08, $55
  • Non-member early registration through 5pm 3/11/08, $55
  • Non-member late registration after 5pm 3/11/08, $65