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printer's loupe sitting on top of printed color swatchesMarketing Collateral Materials

Want marketing materials that will seal the deal? The quality of your marketing collateral is a primary consideration when working with a sophisticated client. SOHO Prospecting understands this and will design a marketing brochure, flier, or marketing newsletter that gets you the attention you deserve. Our clients range from agricultural to technology, construction to financial services. Yet all retain a common bond: the need for powerful communication of their marketing message. The marketing materials used can be a marketing brochure, marketing newsletter, post card design, marketing business card … you name it!

The printed word can reach thousands, spreading information about your business in whichever medium you send it. Our printed marketing materials are designed to communicate the benefits of our clients’ products and services in a way that reinforces the spoken word. A marketing brochure design that communicates your value and services, marketing newsletters that broadcast your latest accomplishments, post card designs that draw attention to your latest offers. SOHO Prospecting strives in all things to design marketing collateral that will serve your most important purpose … lead generation and closing sales.

We can help develop a marketing program for your company, including a marketing materials plan that delivers the how, where, and when your marketing materials should be distributed. This communicates the overall goal of the program so that it can be reached for the lowest cost and reaps the highest payback for our customer.

Printed Marketing Materials

When it comes to printing, SOHO Prospecting has aligned itself with the finest in the field. Printing has unlimited possibilities and works in tandem with digital marketing. Traditional press-printed collateral can be used in a specialized and targeted capacity, to get the most out of your printing budget. Digital presses can be utilized for low-quantity color printing. Today's technology allows us to utilize many means of printing our vital information, providing us with many new marketing opportunities.

Visual impact that compliments your business image is a prerequisite for any printed marketing materials. Leaving behind less than professional marketing collateral can have negative effects on your business image. Many times, home-made marketing materials are perceived as "no-experience" material and can lessen the prospect’s confidence. SOHO Prospecting has had the pleasure of designing a variety of unique and individualized sets of marketing collateral for companies including complete logo design, logo re-design, printed stationary & business cards, a marketing brochure design, sales sheets, promotional marketing materials, web sites and much more.

Marketing Business Cards

Do you have a business card? It shouldn’t be afterthought when marketing your business; this could be the single most important piece of marketing collateral you produce. Businesses should be ready at all times when it comes to talking about your business and that includes having business cards ready to hand to any prospective client. Your card says a lot about who you are and what you represent and it’s part of your overall marketing plan. We can help. Learn more here.

Marketing Brochures

Brochures are just as important as your business card! They can convey a large amount of useful and consistent information about your company if you or another representative can’t be there in person to do so. They can easily be read and referred to when not in proximity to the web. Done well, they can even act like a mini-website providing more useful data than a simple postcard. SOHO Prospecting can help you design effective company marketing brochures that will enhance your business. Learn more.

Marketing Newsletters

There are so many great reasons to produce and send out a marketing newsletter! They are great to provide information such as company news, to announce new products, to establish your knowledge and expertise, and to help build a relationship between you and your customers. SOHO Prospecting can help you create a great company newsletter. Find out more.